Each and every one in the biz world is in the search of the perfect business model. However, difficult it may seem, everyone will devise it, make a fine print of the road map and move in. Once inside the market, the reality looks is quite different. The board consists of the top not brilliant brains, then why is it that the biz model is not delivering. Next, is to hire the top consultants who can make the biz model. They are skilled in this and the perfect business model is devised. They charge a exorbitant model to give you the model. You are convinced with the biz model and implement it in the market, as it is made by people who made it are marketing gurus. You expect the magic to happen, still something does not seem to be working, projection and realistic numbers are miles apart.
Why is it that if I have the right business model, I am not being able to make the big leap? I am trying to put a though in this through a more practical approach.
First, there is no such thing as the PERFECT BUSINESS MODEL. You may devise a model, but the model has to be implementable. What seems working in the broad room in a Microsoft sheet, my not be applicable in the market. The model has to be devised; it is important and without it going to the market is suicidal.
The market is very dynamic, any model that is devised, has to change with time. No matter how adamant the management is because the model is built by successful people, until and unless it adapts to change in the market due to taxes, competition, and other unforeseen, un accounted variation; it is going to be futile.
Secondly, implementation is the key. It is very easy to give the so called “Gyan’’, but tell me honestly how many people who devise the plan actually want to implement it. When there is a problem in implementation, the sales team is targeted and then changed. New team comes in, and they are not given time to understand things, the hiring happens with targets. People are pressurized, tarnished and they finally leave.
Third, sales team is the key. You have to keep them long, nurture them and make them equipped to take on the business. Of course, the one who is not willing to take on the challenge and full of negativity must be asked to move on with regard.
Finally, there are no perfect business model, but the right business model, that can be adapted. It is the people who will take you though. If you are looking for someone who can build, implement and adapt, you must send me and email on firstname.lastname@example.org and have a discussion. The first conversation comes free.